Our Team

SalvadorBryce Salvador


Bryce is a driving force behind xHockeyProducts™ and is the company Chairman. As a former NHL captain with two decades of professional hockey experience, Bryce uses his knowledge of the game and passion to develop the best hockey training aids and interactive equipment possible.

IngPeter Ing


Peter provides consulting, marketing, event services and extensive business experience to xHockeyProducts™ with over two decades in executive management. As a former NHL goaltender, Peter also provides tacit knowledge of the game of hockey, hockey products and equipment.

barberPavel Barber


YouTube’s No. 1 source for shootout dangles & tutorials, Pavel brings stick-handling and deke specialization to the xHockeyProducts team. Based in Vancouver, British Columbia, Pavel is committed to passing his expertise on to the next generation of hockey players.

ferrellSean Ferrell

xHockeyProducts ™

A native of St. Louis, Ferrell was named the St. Louis Blues Video Coach in the summer of 2013. Ferrell brings over 15 years of coaching and player development experience including working with players at both the Amateur and Professional levels.

4Kevin Shea

xHockeyProducts ™

Kevin Shea is a hockey archaeologist – digging through the past to find treasures. Hockey is more than a simple passion to Kevin – it’s his life. Shea is the award-winning author of 12 hockey books, is the Editor of Publications and Online Features for the Hockey Hall of Fame and he teaches hockey history courses at a Toronto college.

Darcy Lynch

Life After The Game™ – TSN 690 Radio Show

Host Darcy Lynch chats with a different former NHLer each week and goes in depth on their playing days and current lives away from hockey. Each show will be brought to you by xHockeyProducts™.

PonderJeff Ponder

xHockeyProducts ™

Jeff’s experience included hockey reporting for various media outlets in the St. Louis area and he covered numerous NHL Entry Drafts. Jeff has a passion for the game of hockey and has played since the age of 10.

My Pro Hero

Online Coaching Platform

My Pro Hero is changing the way great athletes are made. Our innovative online coaching platform allows young players to connect to legends of the game advance their skills, build mental toughness and play to win.


Hockey Performance Analysis

The TRUPERFORMANCE analysis model systematically captures player performance. This information reflects each player’s in-game contributions. A contribution is made when a player either creates or denies an advantage. We refer to these contributions as PLAYS.